How to Behave During an Internship Interview

Welcome to part 2 of “How To Get An Internship.” So now that you’ve found your prefect internship and been offered an interview, what do you next? I’m so glad you asked!

Part 2: How to behave during an internship interview (or any interview really…)

  1. Dress professionally – While expressing your personality as a designer is important, let your work do the talking. Generally it’s safer to dress business casual and professionally, even if the office dress code is more casual. Dress for success!
  2. Answer honestly – Interviewers can tell a fake and canned answer when they hear it. By now they’ve interviewed enough to spot it right away. So always tell the truth! Do a quick Google search about the most common interview questions to help you prepare so you’re not stumbling around (TIP: practice in the mirror or with a friend and do a dry-run).
  3. Prepare Questions for the Interview – In my own experience, at the close of most interviews you’re going to be asked if you have any questions for them. Show your thoughtfulness and ask relevant and meaningful questions about the company, and about the internship in particular. One thing I always like to ask is when you should expected to hear from them about the job. Two days? Two weeks? Make sure you clarify so that you’re not waiting for a call that might never come. If the contact deadline passes, politely call and inquire, but don’t be pushy if they don’t have an answer for you. My first design job took me four months to hear about (but hey, I got hired so it was worth the wait!).
  4. Research – Know about the company you’re interviewing for! Become intimately familiar with their company website and social sites. Know everything!
  5. Thank Your Interviewer – A simple “thank you” goes a long way. Let them know that you appreciate their time.

Thanks for reading!

How To Get An Internship

I love working with students. If I hadn’t pursued web design, I probably would have been happy staying at WWU and working with Resident Life forever. But, since that didn’t happen, my hope is that I can help to inspire and motivate young students interested in the graphic design (print and web). I first realized that web design was the path for me my junior year in high school. I had always had a passion for art, but I also loved working with computers. Web design was a natural next step.

Before entering my junior year at WWU (Go Vikings!) I had almost no experience in designing, let alone using any of the software that graphic designers usually work with. I was starting from scratch, which was scary considering most of my classmates had at least some experience.

One thing that I regret about my time at WWU was that I didn’t participate in an internship. Internships are a great way for young designers to get their feet wet and get a taste of the professional workplace. It’s not always easy to find, or get, an internship. Fret not! Here are a few tips to help you through your journey to professional office experience!

Please keep in mind that these are just my opinions from my past experiences. There are a ton a great resources out there filled with to help you out. These suggestions are just some of many. Go out and search around as well.

Part 1: How to get an internship:

  1. Do a quick search – First check the design firms that you’re most interested in. Check their website if they offer internships, and especially pay attention if they don’t. If they expressly don’t offer mentorship/internship opportunities, move on. However, not every firm is so specific, if you’re not sure, you may want to call and inquire.
  2. Email the design firm – Craft a short, but descriptive email letter to the firm inquiring about their internship program. Make sure you tell them how you heard about the internship, and include a cover letter, resume, and link to your online portfolio. If you don’t have an online portfolio, make one, or send in hard copy examples of your work. If you do send in hard copies, make sure to specify whether or not you’d like them returned. If you’d like your work returned, make sure to provide appropriate packaging and postage. WARNING: there is absolutely no guarantee that you’ll get your portfolio examples back; what’s more, the pieces might get damaged in transit, or at their office. Make sure that you’re prepared to lose anything you send. DO NOT send anything you absolutely cannot part with.
  3. Return calls! – If you provide your phone number, make sure you always check your voicemail. Don’t leave a potential employer hang’n!
  4. Be persistent – Make sure you keep your name fresh in their minds. Don’t pester them, but after sending in your application, call and make sure they received it. After a week or so, inquire again; ask if they need anything else from you. Wait another two weeks or so, and call again.
  5. Be Patient – Sometimes it takes awhile for a company to make a decision. Don’t get too panicky if you don’t hear back right away.

Biggest Challenge for Web Design Firms

I’ve been asked: “What will be the biggest challenge for web design and hosting firms in the next few years, and why?” Well, here’s my answer:

The Biggest Challenge

The biggest challenge will be keeping up with the new devices, experiences, and how users interact with them. Touch screens, HTML 5, CSS3, and (do I dare say?) holographic interactive websites are just going to keep advancing at a breakneck speed. Today’s Samsung Galaxy and iPhone UI isn’t tomorrow’s immersive website experience.

The advancements in touch screen technology and mobile phones transformed the way we see the web. I believe the next big jump in experiencing (and designing) the web will involve 3D and holographic immersion. We already experience 3D in theaters (and sometimes even at home), what’s to stop us from taking a page out of Minority Report, Ender’s Game, and pretty much every other Sci-Fi movie and actually “touch” the web in front of us? When that happens, web designers are going to have to step up and design for this new environment.

Thanks for reading!

How Has the Design Industry Changed?

That’s a huge question. You could write entire books about how the design industry has changed and continues to shape and mold our society (and a lot of smart people have!). But let’s just suppose about the last five years or so. How has our industry changed over the last 5 years or so?

Desktop vs Mobile

I would say the biggest change faced by our industry is the movement from desktop-viewed websites to mobile-viewed websites. Just a few years ago it was accepted that you had one version of your website, and then a separately designed and built mobile site. This presented a few problems: increased cost and duplicate content updates.

CSS Media Queries & Responsive Design

CSS media queries have totally reinvigorated how we build websites and spurred the responsive website revolution. Responsive design is quickly becoming the new standard, if it isn’t already. There’s already talk that responsive sites stand (or will stand) higher in Google’s search algorithm.

UI & UX

The way users use the Web is rapidly changing. Users are now using their mobile devices for traditionally desktop-central tasks like word processing, working with spreadsheets, research, etc. That presents a great challenge for web designers to design websites that are easily navigable for touch screens, providing a seamless user-experience from desktop, tablet, and mobile devices.

Qualities of a Successful Design Firm

You know, there’s a lot of “noise” out there and sometimes it’s hard to figure out what works and what doesn’t. So, what makes a successful (and consequently an easy-to-work-with) design firm? Well, in my humble opinion, here are three traits that successful graphic design firms employ:

Listen to the client.

This may seem like a no-brainer, but it is so easy to get carried away and phase out after a client shares a few details about a project. It’s always exciting to be presented with a new challenge and sometimes designers get distracted really fast. I can’t tell you how many times my mind turns inward and I start building the site right then and there while they’re still talking. A designer should always remain present before beginning to plan.

Know your client.

This harkens back to the first point. In order to design effectively for a client, designers must first know whom they’re designing for. Before meeting with a client, do some research; find out what they’re all about (existing color theme, logo, business model, their clients, etc.). You probably wouldn’t design a bright and colorful website with loud music and large headline fonts for a funeral home. Chances are you’d go for something more subdued and professional.

Stay up-to-date.

Continually educate yourself!!! While Web 2.0 and clip art was “hip-to-the-now” a few years ago, web design is tending more towards flat UI that is content-focused and highly adaptable to mobile environments. Design trends change so rapidly that it is easy to fall behind; it’s important to always be reading and researching what’s new. Clients are smart…they can spot who isn’t keeping up.

Affordable Graphic Design Services

It’s shameless “self-promotion-of-our-company” time! Sit back, relax, and read about how Washington Media Services can provide amazing and affordable graphic design services at a fraction of the cost of big-city companies. Here are a few advantages of working with WMS:

We are local.

Our clients are usually close enough that they can come meet with us face-to-face. It saves our clients money to work with a company who is close and responds quickly to requests. As a part of our design process, we establish a project contact with each of our clients. By working with one person, we cut out a lot of back-and-forth client-ordered changes, which saves our clients a ton of money. We also make sure to create a project schedule. This keeps the workflow efficient and effective.

We actually answer our phone.

I can’t tell you how many clients have hired us just because we picked up the phone and talked to them. It’s surprising how many companies have an impersonal answering service, communicate only through emails, or simply let the call go to voicemail. At WMS, clients have direct access to talk to our designers and discuss their project. This cuts down on a lot of miss-communication and frustration (of course, we’re also available via email and face-to-face meetings, whichever is more convenient for the client).

We do it all!

Clients aren’t restricted to working on just one type of project with us. Washington Media Services has been a full service public relations, graphic design, and web design agency since 1988. Not only do we design and develop websites, we do print design, branding, logo identity, media buys, advertising, etc. It helps keep costs down and branding consistent. Plus, it removes the headache of trying to find another designer. If you can think it, we can do it!

Social Networking – It’s important

Did you know that social networking is a great way to advertise your business? Chances are pretty good that you already have a personal Facebook or MySpace that you use to keep in contact with your close friends and family. But have you ever considered using these avenues to advertise your business? It’s free, it’s convenient, and it’s instant worldwide coverage!

Using social media allows you to connect with your audience in a friendly and conversational way. It’s a great platform to truly connect with fans and potential clients in a way that is non-threatening and personal. It is also another great way to inform your clients and potential clients (and THE WORLD!) of your great products and services.

Washington Media Services now offers services that customize Facebook, Twitter, YouTube, and WordPress pages just for you! We will create your personal accounts and customize each one to mimic your existing identity and home webpage (and if you don’t have any of these, we can certainly help you with that too!).

So let us know if you’re interested! Call us at 360.754.4543 today!

Fun Times With Mail!

Did you know that Washington Media provides bulk-mailing services? Not only can we design some snazzy looking mailers for you, but we can compile, fold AND send them to your customers too! Our team has extensive knowledge of U.S. Postal Service regulations that can save you stressful headaches, money and long lines at the post office.

Feel free to call us at (360) 754-4543 for a free quote!

Review and Update Your Marketing Plans

It’s a great time to take inventory of your marketing plans:

  • What has/hasn’t worked and why?
  • Is there a better or more efficient way to execute a specific plan?
  • Do you have any new marketing goals?

All these questions may seem easy to answer, but they require a strong focus and determination to re-evaluate and reform your marketing campaign, not to mention the time it takes to do it!

Why not ask us for help? We are knowledgeable and experienced professionals; we take pride in the quality and affordability of our work, and where else will you speak with a real person the first time you call? Yes, it’s true, we answer our own phones.

So don’t be shy, give us a call at (360) 754-4543. We are here for you!